No matter what has changed in the marketing world, emails are still just as important when it comes to engaging with your audience. You can send different emails to different people to keep them engaged, but there are four stages when it comes to engaging with them. You will want to keep in contact with them once in a while by not offering them anything but your help. Then if you have had several exchanges with that individual, then you can try to sell them the bigger ticket items via email.
Key Takeaways:
- Despite the rise of marketing on other channels, email marketing still gives the best return on investment.
- There are many different kinds of email campaigns that can be adapted to any business.
- For example, goodwill campaigns offer content of any kind and give good value to the customer.
“A news jacker campaign helps you do BOTH of these things. If you’re sharing a current event, then you’re making what’s old new again and what’s even more powerful is you’re making it RELEVANT to your prospect.”
Read more: https://www.digitalmarketer.com/blog/email-campaigns-boost-conversions-youtube/