If you want to land leads on your content, instead of just having somebody come to your page and leave shortly afterwards, there are a few things that you can do to make sure that you gain as many leads as you. You can also educate customers about how to use your products right on the web page. This way, they aren’t confused about whether or not they can perform the task. Also, don’t keep your home page as is, you need to be able to update it often.
Key Takeaways:
- If you’re trying to drive more leads, you should first look at your content to see how to improve it.
- Here are some different kinds of SEO content that have been proven to drive leads.
- For example, adding DIY instructions to your website can draw in people looking to use your product.
“Don’t sleep on your homepage. Because of all the authority associated with your homepage, this is the one piece of content that typically draws the most organic traffic.”