Instagram ranked the highest when it came to engagement with a company on social media. They even out ranked Facebook and Twitter on social media as far as engagement is concerned. You will want to engage with your audience as one of the benefits of using Instagram, this way you will create a relationship with your audience and generate more leads. Even for a company that you wouldn’t normally engage with, Instagram makes it more of a unique and fun experience.
Key Takeaways:
- Instagram is full of both businesses and potential consumers, making it an important social media platform for marketing.
- There are six different strategies you should use to maximize your Instagram presence.
- You should keep engaging with your audience, have a solid theme, and more.
“First and foremost, Instagram is a visual platform. To attract an audience, it’s critical you spend time delivering high-quality, thoughtful content.”
Read more: https://blog.hubspot.com/marketing/instagram-for-business-guide